Audi and Lexus reached the leaders of the Russian market

In the premium segment of the Russian car market, new leaders. According to the newspaper "Business", in August of 2006 at Audi was the first to surpass the sales of its competitors from BMW and Mercedes-Benz, but the sole leader of "Premium" for the month came the Japanese brand Lexus. In fact, last month managed to sell the Audi 1090 automobiles in Russia, while Lexus sold 63 more cars. According to experts, so a good result can be explained by the Japanese brand that Lexus, in fact, does not enter into competition with companies from Germany. It may be recalled that eight months of 2006, sales of Lexus cars in Russia rose by almost half. High performance Audi's sales in August, analysts explain the good organization of the distribution network of the brand. Says project director Oleg AutoDealer.Ru Datsko, Mercedes-Benz this year, for example, has lost several major dealers, and BMW "is a weak partner." The head of the Russian representation of Audi Till Brauner, in turn, believes that an important role in the success of the program and played a brand Audi Financial Services, in which customers are offered special terms for credit, insurance and leasing. At the end of 2006, according to experts, each of the premium brands to sell in Russia by 10-11 thousand cars.