Tuesday, October 18, 2011

Ordered to win

Despite the clearly marked Aryan appearance, to present the world community, the writer of the latest Audi decided in the capital of the world of fashion - Milan. Moreover, the main get-together took place not just anywhere, and at the headquarters of Trussardi. A survey we did in Nozdrina romantic surroundings of Lake Como. The new A6 significantly lengthened and behind the flagship A8 sedan is not a class or a maximum of polklassa. And now clearly superior to the A6 is not so long ago Update "strategic competitor." At least in size. But the development path chosen, the more evolutionary than a rebel-rebel, breaking stereotypes of the brand. Although the positions of intrashop Audi A6 stands out stylistically from a number of relatives. Until recently, looking at the upcoming Representative glorious name, had to hard to guess: "Four?" "Eight"? No, "Three"! - Assessing the scale was possible only up close. But the present-day innovation - is not only fresh and updated each dash, but more typical facade detail at which the car will be recognizable from a distance. At least at first, until such decoration is not the whole family will get a "chetyrehkolechnyh." You've probably already guessed that we are talking about the design of the grille. Pronounced vertical lines trapezoidal chrome stroke visually cut the front bumper, indirectly hinted at the deep roots of the brand. And while the new style decision does not deny the style of some previous models of "A-sixth" and "acres", which gained great popularity and is still vysokotsenimyh. For the first time a new guise cars from Ingolstadt lit up on the recently introduced A8 Long W12. But it will not mix A6 - look at the business class and imposing more stringent than the graceful delfinopodobnoy A6. It really has become the architectural "lighter" predecessor. The same tsirkulnye contours, but with less curvature. High on fashion, window-sill line. Expressed flat side surfaces. The novelty has a crucial and a solemn mission - to become a leader. First and foremost, the leader of the clan Audi, A6 where the fall the "native ponies." And for this there is a realistic assumption. Distributors and A8 is available to smaller print runs and are unable to compete on a name and a long titulovannosti staked plot rear-drive "the Germans" - "S" and "7". Less - A4 - though gorgeous to recruit their merits, but is worth more than most competitors in the D-class, where more consumers are constrained in finance, and this limited its sales. But in a segment of E are favorable for Ingolstadt situation when competitors set off to the winds in order to attract new swing "voters." And here they are really at risk - even if not immediately, but over the years - lose part of their electorate. And buyers voted "money". Or legs. But Walter de Silva - is not like Chris Bangle. And he went on the true evolutionary path. Resulting in a very balanced, recognizable, solid, masculine car. Successful, "self-made" people, the leaders, on the one hand, prefer the tradition rather than avant-garde, and on the other - try to keep up with the times. In terms of technical progress "A-six" is a combination of modern high-tech solutions. It is now accepted that all information passes through the interface MMI, framed auxiliary buttons. Yes, to learn this Chinese instrument is not easy. And doubly hard to learn it anew each time when you are transferring from one model to another. A calculation of the fact that the owner of a vehicle - not valid in the bud, because many people own 3.4, and if you take into account the users of corporate fleets ... But like it or not, have to get used to the round handle of the entrance to the menu, perched behind the gearshift selector. A manual for the Audi may be, as you know, and a 6-step "mechanics", and 6 the same way "automatic" and the famous "multitronik" which has seven fixed "gears." And in passing from the variator is no physical necessity, they serve a purely psychological function - the driver's easier to feel the connection with the car and the road. Migrated to the "sixth" from the A8 and the parking brake, electrically. Now the "hammer" - a key (such as steklopodemnoy), located in the same place - between the seats. If you have forgotten to let her go at starting, the electronics will perform it for you. It is convenient - when you start up the hill with the INC did not even zaglohnesh! These recently pretentious options as a rain sensor and automatic operation of exterior lighting in the A6 already present in the base version. And next year's cruise control will get an optional additive in the form of proximity to the car in front, allowing the driver, if not to sleep in a chair, then at least take off some of the stress. In 2005, customers will be offered and the "universal" version of Avant, which has become "audyushnoy" trademark. Well, off-road niche firmly taken the Allroad is expected in the new C6 body only in 2006 that a motor? This time scale is not so wide and so far restricted to new petrol V6 (2,4 liter 177 hp.. And a 3.2 liter 255 hp..), V8 4,2 L (335 hp..) And the less popular in the Russian market turbodiesels 2.0 liters (140 liters..) and 3.0 liter (225 hp...) Although, I assure you, TD just a fairy tale: no noise, no vibration. And what a pull from the bottom! On one tank of 1,000 km, but at a price solyarochnoy and overclocking up to 100 km / h in 7.3 with - what? But in fact his compatriots do not get too warm up dizelizatsiey. Foreign manufacturers are reluctant to provide us diesel versions. The main explanation - the quality of diesel fuel in a short period of "kill" a gentle pump. And there is certainly before the end of the warranty period. A need is a blow to the reputation (along with financial losses in troubleshooting) serious brand? The same is true of gasoline engines with direct injection. For such situations are provided "spare", "parallel" motors. Therefore, in the case of the A6 is the new engine 3,2 FSI will for us is not yet available. Instead, it will be delivered on the previous model friend C5 three-liter version, 220-horsepower power plant. As regards quantitative market size, then here are some numbers. And they are impressive. Expected output - 180 000 A6 per year: 60% - diesel (!), 40% - rounders. 50% - quattro. 60% - with automatic transmission. Buyers of the male was 90%, most of them - the leaders at the age of 40-50 years. And where will the main supply? 'll Never guess! 1st place - native Germany (31%). Deutschland, after all, uber alles. Then, China (!). 25% of the A6 is easy to "dissolve" in a half a billion Chinese and more because there is working with might and main assembly plant Audi. North America "digest" only 15% of the A6 - an unusually small proportion to the premium model. Businessmen in England, France, Italy and Spain should take to 5% of the new "ashek." And to share our long-suffering country will fall not more than 1% of the total output. Although I am sure that within the Garden Ring, they will notice no less than its competitors. And it even has reasonably suggested that the Russian market A6 C6 generation takes the high step. On "price / quality", perhaps the highest. And the prices will start from 42 000 euros. For 10 000 more expensive cost 3.0 and the most complete V8 quattro will rise the most ardent admirers of the four rings almost twice the price of basic execution. With regard to timing, the first "live", "six" will come to Russia in late May, and then start full-scale expansion of the model. And if the A6 will be able to still grab a crucial part of the buying of votes, the model may well win "elections." This victory will be "conservative Republicans," while the "main enemy" put on "Democrats modernizers." Incidentally, the symbol of the Republicans - a donkey ...

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